The realm of finance is complex and so are American consumer preferences and behaviors in the category. Collage Group’s research below helps you navigate the many facets of consumer Finance and Banking. Twice-annual Category Essentials studies and other critical research, guides you through choice drivers, channel considerations, and other economic motivators across diverse segments of American consumers. Invest in the insights below earn the trust and engagement of consumers today.
Our all-new, AI-powered, SaaS application gives marketing and insights professionals access to deep insights grounded in 12+ years of research.
As America continues it’s steady march towards greater diversity, the number of households with incomes exceeding $100,000 annually is also diversifying. To help our financial service members better connect with diverse high income consumers, we’ve analyzed a number of datasets with an eye towards both income and race and ethnicity.
