Personal Care is among the most important areas in which American consumers express themselves and their cultural connections. Many personal brands have also begun to buck the legacy of narrowly defined beauty norms in favor or a more inclusive mindset. Collage Group’s twice-annual Personal Care studies give brands the crucial insights they need to expand their reach and stay relevant to an exacting Personal Care consumer base.
Our all-new, AI-powered, SaaS application gives marketing and insights professionals access to deep insights grounded in 12+ years of research.
Consumers are aware of the environmental impact of CPG products. The environmental impact of consumer packaged goods (CPGs) has been extensively documented and consumers are increasingly aware of the impact CPG products have on the planet.
