Health and Wellness
Explore how consumer attitudes and behaviors toward health and wellness are evolving across diverse segments, including barriers to access, provider preferences, and more.
Small Business Owners in America
Learn how to connect authentically with America’s small business owners. This research gives you a look into the attitudes and behaviors of culturally diverse owners and includes action items to integrate marketing best practices for effective engagement.
LGBTQ+ Terminology
Engage the LGBTQ+ community with a deeper understanding of changing expectations and trends in self-identification. Understand the meaning and preferences for terms like non-binary and intersex, and the nuances of personal pronouns. Dig deeper into the labels and/or identifiers each segment prefers and double-click by age, race/ethnicity, and gender when relevant.
CultureRate:Brand & Ad
Assess the Cultural Fluency of your brand and ads and explore how you stack up vs. your competitors. Members have access to a dedicated report on a brand or ad.
New Launches in 2022
Also rolling out in 2022 are the launch of a new program and add-on module. More details on timing and content of these releases are coming soon.
Parents & Kids
In 2022, Collage Group will continue to expand our research into new territories. This includes a new research program exploring cultural variations in the attitudes and behaviors of parents and kids.
Medical Conditions
This add-on module for members who have a current demographic subscription will cover health care-related attitudes and behaviors of consumers with various medical diagnoses. The conditions and intersections covered will be released in February, but will likely include conditions such as chronic pain, depression, diabetes and more across race and ethnicity.
Contact your client services representative to learn more.
